Website build
Outstanding Cleans
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Outstanding Cleans, a cleaning business, came to me in need of an online presence via a website to provide information to customers and generate new/potential customers. I helped to define their brand, online strategy, and design a stylish, user-friendly website showcasing their services and history while increasing visitor discoverability.
ROLE
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Information Architecture
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Content Strategy
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UX Research
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UX Design
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UI Design
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Copy Writing
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Webmaster
PROJECT DURATION
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March 2022 - March 2022
TOOLS USED
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Wix
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Canva
RESEARCH
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Competitive Analysis
GOAL
Define their online strategy in order to design a website that is user-friendly, stylish, showcase the services they provide and also increase visitor discoverability.
OBJECTIVES
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Create branding kit
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Design functional website that provides visitors with information about their services and company, and allows them to ask for a quote.
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Build SEO to assist in generating new users.
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Efficient collection of interested visitor's information.
CREATING BRAND IDENTITY
Chose items that felt bright, clean, inviting, trustworthy. Turquoise was asked to be utilized. Created simple logo emulating shape of a sponge, connecting it to cleaning company.
LOGOS
OUTSTANDING CLEANS
COLORS
#0F93FE
#CFED35
#FFFFFF
FONTS
AVENIR
Open Sans
RESULTS
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Engaging and exciting brand identity.
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Drives visitors to provide information to business via contact forms.
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Created simple flow of navigation, allowing users easy access to information.
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Increased user discoverability of information in search of via SEO integration.
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User capability of getting a quote efficiently and easily.
Interested in this project or would like to hear more? Get a hold of me!
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